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Get "The Conscious Marketing Handbook"


Marketing & Media Consultants, Los Angeles

 DON CADORA  - Digital Marketing & Media Consultant, Los Angeles    Certified Google Partner    Perry Marshall Mastermind Club Member - Author Of "Ultimate Guide To Google Adwords"    Keith Krance Facebook Mastermind Member - Author of Entrepreneur Magazine's "Ultimate Guide To Facebook Advertising"

DON CADORA - Digital Marketing & Media Consultant, Los Angeles

Certified Google Partner

Perry Marshall Mastermind Club Member - Author Of "Ultimate Guide To Google Adwords"

Keith Krance Facebook Mastermind Member - Author of Entrepreneur Magazine's "Ultimate Guide To Facebook Advertising"

Don Cadora is a Digital Advertising and Media Expert with Over a Decade of Success.

We offer a network of consultants that include: Professional Marketers, Designers, and Developers to create integrated digital marketing campaigns that tackle all angles of the sales funnel.

We prefer to work with firms considered "conscious", having lead marketing strategy for leaders in Health & Wellness, Nutraceuticals, Healing, International Non-Profits, and Media.

We offer integrated marketing and media expertise with effective and intuitive curation of copy, culture, information, digital assets, and video — especially when there's strong emotional content that must be handled well.

 The CONSCIOUS USP is more than your product. It's the SOUL of your brand.

The CONSCIOUS USP is more than your product. It's the SOUL of your brand.

Our Focus Is Conversions.

Not clicks. Not impressions. Not reach.

Conversions means leads and SALES. But if you have a video or article that you want to reach as many eyeballs as possible, of course, we can help.

The Conscious USP

A core service we offer is The Conscious USP. USP stands for Unique Selling Proposition. The more refined your USP, the more likely you'll be able to speak to your customers or your audience.

But companies labeling themselves as "conscious" have a challenge. Often idealist upstarts think being Conscious, Organic, Green, or Fair Trade IS their USP. It's not.

A USP means defining yourself apart from the competition. And in the emerging conscious world -- think anything, including magazines, you might find in Whole Foods -- there is A LOT of competition. So you have to carve out your niche.

The secret is: that niche can be INTERNAL or EXTERNAL—related to your product features or perceived benefits.

That's where we come in. But hashing out perceived benefits is not about lying to your customers or creating a placebo effect to replace your actual product. It's about finding out what your customer really wants. In fact, it's about finding out what your customer really needs. The only way to do that is through testing.

We develop Digital Marketing Plans that include cutting edge PPC, Google Adwords, Display, Facebook, and Instagram programs with Advanced Targeting and Remarketing focuses.

Our core competencies include Copywriting, Ad Strategy, Remarketing / Retargeting, Emotional Selling. 

We craft emotional appeals by reading customers "a page in their own diary". We engineer lasting impressions.

A combination of Evergreen Content (tested ads that work over the longterm), Automation (triggered ads and automated messaging including email), Value-Creating Content (such as educational or entertaining content for your audience), and advanced demographic and behavior targeting ensures your marketing success.

"I look forward to learning more about your company and your biggest vision."

- DON CADORA 


Sales & Lead Generation

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Professional Copywriting

Pay Per Click Advertising (PPC) 

Google Adwords & Display

Amazon Advertising

Facebook & Instagram Ads

Youtube Ads

Pro Journalism-Backed Native Ads

Advanced Remarketing / Retargeting


Our Clients Span

Entertainment - Media - Marketing - Social Media - Technology - Fashion - Finance - Global Non-Profit - Sports - Health - Mobile Apps - Organic Foods - Luxury - International Relations - Advertising - Journalism - Environmental & Social Activism

Clients

These aren't all of our clients, but they're our favorites.


Testimonials

I can wholehearted recommend anyone to Don Cadora and his team. Don was satisfied with nothing less than a job well done. Don was our expert in digital strategy and email marketing, he also managed our complex website meeting very short deliverable dates with aplomb and on time. He is reliable and knowledgeable.
— DAVID LERNER - MANAGING DIRECTOR, INTERNATIONAL ECONOMIC ALLIANCE- IEA
Don is the consummate team player - skilled at listening as well as planning. He is not afraid to take on new challenges and offers unique and innovative solutions to complex marketing issues...a pure joy to work with.
— LACEY FABRIZIO - SR. PRODUCT MARKETING MANAGER AT GOODDATA
Don always has good energy and a good attitude. He’s also way more tuned into the digital world than I’ll ever be. I know how to make videos and websites, but I don’t actually go outside that bubble very often. Don knows about my world and how to market to the world of “normal people”. That’s a serious acheivement, if you ask me!
— DAMIEN IVAN - MOTION GRAPHICS DIRECTOR, GOODBY, SILVERSTEIN, AND PARTNERS